Hi — I'm Riess, the operator behind this thing.
I'm a builder, operator, and connector. I've spent years helping founders, creators, and brands turn good ideas into real momentum using sharp marketing, AI leverage, and the right rooms — and I write about exactly what works.
The Attention Cartel started for one reason: most "business advice" online is recycled, performative, and useless. I wanted a place to share what I actually do day-to-day — the marketing tests, the AI workflows, the network plays, the founder lessons, the small life shifts that compound.
Every morning I send out one short, sharp idea. Sometimes it's a tactic you can use that day. Sometimes it's a perspective shift that changes how you think about the next year. Always: practical, honest, and free.
What I write about
- Marketing that actually moves the needle
- AI as leverage — workflows, not hype
- Building & running real businesses
- Social media as a long-game, not a slot machine
- Networking without being a networker
- Excelling at life — the boring fundamentals that work
The exclusive text network
Subscribers get more than the briefing — you also get added to a private SMS group with founders, operators, and creators. Real people, real intros, no LinkedIn theatrics. The whole point is connecting the world, one good conversation at a time.
What I'm building
The portfolio
A few of the companies and brands I'm operating, building, or backing right now.
Bump Connect
bumpconnect.com
A modern networking platform that turns chance encounters into real relationships. Tap, connect, and keep the conversation going.
Bump Syndicate
bumpsyndicate.com
An invite-only syndicate of operators, founders, and investors moving capital and intros where they actually matter.
Bump Brands
bumpbrands.com
A house of consumer brands built on community, story, and sharp marketing — not ad spend.
Leader Supreme
leadersupreme.com
Leadership, mindset, and performance content for ambitious people who want to operate at the top of their game.
StartSpark
startspark.ai
A warm-outreach engine that tracks the people and topics moving your pipeline and drafts the tiny daily touches that keep you top of mind. Cold outreach starts to feel like a warm intro.
Blackbook
blckbook.ai
The human intelligence layer for financial AI. Track hedge funds, politicians, and institutional filings in real time — and earn when that data ships to AI labs.
Hunt Back40
huntback40.com
Three private sporting estates for hunters who understand the difference between a trip and a tradition. Guided, catered, and reserved for those who demand more from the field.
Sable
getsable.ai
AI-powered personal styling that curates your signature look. Build a capsule wardrobe, plan weekly outfits, and get real-time stylist advice tailored to your life.